Airbnb Plus Education

Creative Producer, Video, Photo & Digital

For the launch of the Airbnb Plus program, a wide variety of assets were created as educational tips and tools for hosts.

Video

We worked with Mighty Oak to create stop animation videos on a variety of topics from how to make a bed to adding personality to your home. Each video was modeled after real Airbnb host’s homes as a way to stay true to the brand.

Pinterest - Photo & Illustration

Through custom illustrations and nimble shoots featuring real listings, we created a bank of functional, educational and shareable visual assets. Partnering with Pinterest, we built out boards as a visual tool for hosts interested in Airbnb Plus. This included areas such as designing on a budget, adding character, and Plus design essentials.